How to Cancel ActiveCampaign in 2026

Updated March 3, 2026 • 5 min read

ActiveCampaign Pricing (What You're Paying)

• Starter: $15/month (1,000 contacts, 1 user)
• Plus: $49/month (1,000 contacts, 3 users)
• Professional: $79/month (2,500 contacts, 5 users)
• Enterprise: $145/month (2,500 contacts, 10 users)

Prices scale aggressively with contact count. At 25,000 contacts, Plus jumps to ~$229/month. Many businesses outgrow ActiveCampaign's pricing before they outgrow its features.

Step 1: Export Your Data (Critical)

Everything is deleted when your account closes. Export first:

1. Export contacts: Contacts → Export → CSV. Include all custom fields and tags
2. Document automations: Screenshot or document each automation workflow. There's no one-click automation export
3. Export campaign history: Reports → Campaigns → export performance data
4. Save email templates: Copy HTML from each template you want to keep
5. Download forms and landing pages: Save the HTML/CSS of any custom forms
6. Export deals/pipeline: If using CRM, export deal data

Step 2: Cancel via Support

Method 1: Live Chat (Fastest)

1. Log in to your ActiveCampaign account
2. Click the chat icon (bottom right)
3. Say "I want to cancel my account"
4. They'll ask why and try retention offers — be firm
5. Request written confirmation of the cancellation date

Method 2: Email

1. Email help@activecampaign.com
2. Subject: "Account Cancellation Request - [your account URL]"
3. Include your account name/URL and request immediate cancellation
4. They typically process within 24 hours

Cheaper Alternatives

• MailerLite: Free up to 1,000 contacts, $10/month for up to 500 contacts on paid. Excellent automation for the price. Best Mailchimp/AC alternative for small businesses
• Brevo (Sendinblue): Free tier (300 emails/day, unlimited contacts). Great for transactional + marketing email
• Kit (ConvertKit): Free up to 10,000 subscribers. Built for creators and bloggers
• Beehiiv: Free up to 2,500 subs. Best for newsletter-focused businesses
• Loops: Modern email platform, starting at $49/month. Clean interface, good automation

Migration Checklist

1. Export contacts as CSV from ActiveCampaign
2. Import contacts into new platform (map custom fields carefully)
3. Recreate key automations (welcome series, abandoned cart, nurture sequences)
4. Update website forms to point to new platform
5. Update DNS records (SPF, DKIM, DMARC) for email deliverability
6. Test sending from new platform (check spam score)
7. Run parallel for 1 week before fully switching
8. Cancel ActiveCampaign after verifying everything works